Our Why – Why We Exist
We believe people have a right to live as they choose, and that caregivers should be treated with the respect they deserve.
Our Mission – What We Do & For Whom
Our Mission is to promote independence assisting our clients to live how they choose, supporting caregivers so they can concentrate on providing great care, and cultivating a self-directed team to support them.
Our Values – How We Make Decisions
Creating a value statement is a good first step, but we believe it is more important to make decisions and hire employees based on a fit with those values. We use values-based decision-making at every level of our organization, and are guided by the following values:
- INTEGRITY – We act in alignment with our values.
- We do and do what is right even if not popular or profitable.
- We act with integrity even when no one is looking.
- POSITIVITY – We are optimistic and work to create a positive environment.
- We consciously attempt to find the positive side of any situation.
- We take care of ourselves so we can show up as our best selves at work.
- TEAMWORK – We collaborate to overcome challenges as a team.
- We respect our teammates, speak kindly, do not gossip, and support one another.
- We do our share of the work and understand that our individual work affects the team.
- EXCELLENCE – We do our best and go the extra mile.
- We work to the best of our individual abilities.
- We do more than is required or expected.
- GROWTH – We cultivate expansion and development.
- We are always thinking about how we can improve our services and our company.
- We strive to grow as individuals by developing our strengths.
- ADAPTABILITY – We adjust to new situations and develop creative solutions to problems.
- We make wise decisions despite ambiguity, are flexible, and embrace change.
- We come up with creative solutions to problems.
Our Vision – Where We Are Going
We envision a future in which everyone who needs care to live independently receives quality services with respect and dignity. In our vision for the future, the role of a caregiver is respected, and caregivers get the support they need to provide quality care.
Our Promise – Our Brand Promise
Convenience, Character, and Care.